The door catalogue that sells without a factory visit
- Industry
- Manufacturing , Architecture
- Region
- India
- What we did
- CatalogueBrand ArchitectureBrochureRenders
A premium catalogue for a timber doors and windows maker, built to do the job of a factory visit so that more doors sell without one.
The brief
Kites Wood World makes premium architectural doors and timber solutions, with the quality to match. Convincing a buyer of that quality used to mean getting them to the factory. The brief was a catalogue for its door and window range that positions the brand as premium and is easy to sell from.
What we did
We designed one brochure system that brings product, process and brand together. A warm palette drawn from natural timber, precise grids and editorial typography carry craftsmanship and engineering with equal confidence. The product takes centre stage, with generous space around it, and specification-led pages sit beside immersive product storytelling.
An engineering and R&D spread walks through ten stages, from product development to weather performance, and shows the rigour a buyer would otherwise only see on the factory floor.
The catalogue now helps the company sell more doors without a factory visit.
Scope of work
Catalogue and brochure system design
Information design for the door and window range: specifications, finishes and hardware
Editorial layout and typography on a timber-led palette
Art direction and product storytelling
An engineering and R&D explainer spread, ten stages
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